Ford Bronco vs. Jeep Wrangler

Ford Bronco vs. Jeep Wrangler: Find Your Adventure-Ready SUV

If you're comparing rugged off-road SUVs near Trumann, the Ford Bronco and Jeep Wrangler are likely at the top of your list. Both deliver trail-ready strength, open-air freedom, and bold personality, but the Bronco stands out with modern engineering, customizable capability, and a more intuitive driving experience. Central Ford highlights why drivers in Jonesboro and surrounding areas often favor the Bronco for its balance of power, technology, and everyday comfort. Explore our current Bronco lineup by visiting our Bronco inventory.

Performance & Powertrain Options

The 2025 Ford Bronco offers a strong and diverse lineup of engines, giving Brookland shoppers the freedom to choose the performance level that fits their lifestyle. The standard 2.3-liter turbocharged four-cylinder delivers 300 horsepower and 325 pound-feet of torque, paired with a seven-speed manual or available 10-speed automatic. Higher trims offer the available 2.7-liter turbocharged V6 with 330 horsepower, while the Raptor model unleashes a three-liter twin-turbo V6 with 418 horsepower.

While the Wrangler also offers multiple engines, including a V6 and turbocharged four-cylinder, many of its upgrades require significant trim level jumps or specific configurations. The Bronco's more accessible powertrain lineup allows Paragould drivers to achieve the strength they want without overspending.

Off-Road Capability

Both SUVs are built for exploration, but the Bronco's advanced technology gives it an edge on challenging terrain. Every Bronco includes standard four-wheel drive, a Terrain Management System with up to seven G.O.A.T. Modes, and features such as hill descent control and hill start assist.

Available packages like Sasquatch transform the Bronco into a formidable trail machine with 35-inch tires, locking front and rear axles, lifted suspension, and modified fender flares. These features allow Harrisburg drivers to take on rugged landscapes with confidence. Wrangler models offer off-road trims like Rubicon, but many of the Bronco's advanced capabilities-such as Trail Turn Assist and the intuitive G.O.A.T. drive modes-help simplify challenging trail maneuvers.

Trim Levels & Customization

Ford makes it easy for drivers in Marked Tree to tailor their Bronco with trims including Base, Big Bend, Heritage Edition, Outer Banks, Badlands, Stroppe Edition, and Raptor. Each trim includes desirable features such as LED headlights, a digital instrument panel, wireless smartphone integration, and a 12-inch touchscreen.

The Wrangler lineup offers trims like Sport, Willys, Sahara, and Rubicon, but many of its premium features-such as full-time 4WD, navigation, advanced driver assistance, or plush interior upgrades-require higher trims. The Bronco's packaging structure makes advanced technology and comfort more accessible, with options like the Mid, Lux, and Black Diamond packages available across multiple trims.

Interior Comfort & Technology

Inside, the Bronco offers a refined experience designed for both adventure and daily driving in Memphis. Standard wireless Apple CarPlay and Android Auto, a large touchscreen, and available 10-speaker B&O audio elevate the cabin feel. Optional features like heated seats, dual-zone climate control, and a 360-degree camera system add comfort and confidence.

The Wrangler provides similar features, but many require upgrading to higher trims like Sahara or Rubicon X, increasing the overall cost.

Why Choose the Ford Bronco?

 
• More accessible advanced off-road features
 
• Standard wireless connectivity and large infotainment screen
 
• Modern suspension tuning for smoother on-road comfort
 
• Flexible package options that allow personalized builds
 
• Retro styling with modern everyday usability

Explore the Ford Bronco Today

If you're ready to upgrade your adventures near Trumann or Jonesboro, the Ford Bronco delivers the versatility, strength, and technology needed for both open trails and busy highways. Browse available models in our current selection by visiting our Bronco inventory and experience what makes the Bronco the standout choice among adventure-ready SUVs.